Generating trust in your ideal prospects can be easy; just use a couple of tricks listed below when going to format a testimonial from a prior client in your fresh marketing campaign. In this post we will cover:
- What to ask customers for in feedback style
- How to format a comment from a prior client
- What part of the comment generates trust in new prospects
The simplest thing to ask your customers for in regards to feedback is a testimonial of how successful they believe the product or service to be that you are offering. Based on what they provide, you can tailor the comment to suit your promotional needs.
When you go to format a comment from a prior client, you can follow the format below in making your comment believable and convincible. The comment below outlines how good the product was, what success was garnered with the product within how many attempts; the fact that it not only met but exceeded expectations, and the added bonus of the sales person being wonderful as well. Finally it ended with a recommendation to try the product and what problem the product solves.
“This product was super! I had this success with it within x tries! It exceeded my expectations greatly. Sammy was awesome at calming my fears and getting me to try it. I recommend this product to anyone wanting to solve their problems of (insert problem here) any day!
Signed Customer.”
The part of the comment that generates trust in new prospects is the part about more than meeting expectations and taking away the fear of a bullying sales representative.
As always, feel free to email me directly at alisonsilbert@gmail.com if you need anything at all.
Happy marketing!